Tuesday, October 13, 2015

Villa x The Jordan Experience

I actually love this. Not because of the obvious fact that it has to do with one of the things I love the most in life, but because of all the good things to come. I can't tell you how much I hate the sneaker world right now. Nike and every other major brand out there are raising their prices and like the brainwashed generation we are, we keep buying them no matter how expensive they get. Granted, the technology in sneakers now is unheard of but either way, a pair of Jordan's goes for close to $200 retail. Which in turn makes the hype beasts and sneaker re-sellers up their prices as well. The reason it sounds like I'm complaining is because deep down inside I am. I guess I come from the generation where the history of the sneaker was bit more exciting than the sneaker itself. To watch Michael Jordan do things in the sneakers that were in store was something that always intrigued me.

This is why the whole "Jordan Experience" caught my eye. I wanted to see what it was about. I wanted to see if it was going to be another stupid project to get people to buy sneakers. I was shocked to see what it was all about. The fact that they want to educate this generation on sneakers blew my mind. I wish I could have been a part of that. Besides that, the fact that they're giving back to the community and the youth just makes me smile because it gives me faith. It gives me faith in the future. The future of sneakers. Please make sure you go and check out their site for more awesomeness.

For more on the Jordan experience and more on Villa,  click here.

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